Stronger together in strategic meeting design

Kuiters idea and organisation becomes part of Congress by design (Cbd), giving the Alphen aan den Rijn-based PCO even more substantive clout to fulfil its mission: making impact through knowledge-sharing. The company does this by bringing people and science together. Whether live, online or hybrid: Cbd ensures that a congress is conceived and arranged in such a way as to create a rich environment for new insights and scientific progress.

For associations, government and business
“With the acquisition of Wil Kuiters, we not only add a professional to our team of congress consultants, but also expand our network and clientele”, says managing director Niels Fundter. “Whereas Cbd specialises mainly in (international) association congresses, Kuiters, on the other hand, brings a lot of experience with government, non-profit organisations and corporates. Together, we see opportunities to further charge the 'by design' in our name. Helping our clients with solid project coordination, financial management, communication and logistics – with an increasing focus on the added value of strategic meeting design.”

Congress consultants with an eye for organisation and creation
“That is to say: with an eye for content, forms of work and experience”, continues Wil Kuiters. “A process in which we translate the client's objectives into a creative programme that moves and connects participants. It is precisely my creative input, which ultimately leads to the organisation of an appealing gathering, that complements Cbd's services. We have been working together for years and are a good match in terms of values. We share a passion for this profession, are flexible and transparent, and have an eye for detail and a high standard of quality, putting the objective and the guests and participants at the centre.”

GMI is expanding sustainably
A thoughtful plan resonates with everything. This applies to congresses and the use of strategic meeting design, but also to the companies that are now part of GMI Collective, a group of communication and event companies, uniting Obsession and Squares in addition to Congress by design. “I am proud of this acquisition”, says owner Gerben Plasmeijer. “It shows that we are adding more and more quality to our services through substantive expertise. Through organic growth, through acquisitions or because we continue to invest in talent and expertise as a network organisation. Together, we use our creativity, experience and scale to bring out the best in people and companies and build a sustainable future together.”